<aside> 💡 NFT refers to the acronym "non fungible token"; they are tokens that can represent anything and are not interchangeable. NFTs introduce scarcity to the Internet by enabling ownership and certificate authentication through smart contracts.
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On GUZZU and other platforms NFTs are digital assets/collectibles that can be purchased via bidding, fixed price or acquired for free.
At GUZZU we call them "digital merchandising", as they are marketable and collectible digital items that have the creator's identity and brand integrated into their nature.
At GUZZU, an NFT is not only a store of value and digital heritage (in no way an opportunity for speculation), but status symbols for the future and the next generations: just as our limited pairs of Air Jordan sneakers represent us in our bedrooms, digital merchandising will do so in the digital communities of the future.
At GUZZU an NFT is an "enabler": utilities, experiences and exclusive content from creators around the world can be distributed to communities of fans through them.